Support Diverse High Quality Content

Russia’s full-scale invasion destroyed the economy of the media in Ukraine. Therefore, they minimized content production predominantly focusing on news programs. At the same time, Ukrainians ask for diverse content that will help them comprehend the consequences of war, create conditions for dialogue about the future, support Ukrainian values and culture, better understand the world, or simply distract and relax.

Accordingly, our priority is to stimulate the production of national content covering particularly important issues including fighting disinformation, psychological health during wartime, community resilience, tolerance and equality, as well as provide the Ukrainian media with the opportunity to distribute high-quality content produced by colleagues from different countries.